Top Creative Ways To Promote Your Short Film

Estimated read time 4 min read

Top Creative Ways To Promote Your Short Film

“It’s not who I am underneath, but what I do define me “well all and sundry must be familiar with the movie from which this dialogue belongs, right. It obviously is one of the greatest hits of Christopher Nolan ‘The Batman Begins’. Some movies momentarily transport you to a virtual world, have you ever guessed; how are they able to do it? Well, the answer is, it all is a matter of perception people only see what they plan to tackle.
In a nutshell, the promotion strategy of the film must be so strong and sturdy that people make an insight of it being incredible.
Well not all of us make a movie like those Hollywood blockbusters, but a short film will always be a generous deal.
If you are looking for some of the Top Creative Promotional Strategies then this article would definitely be of assistance for you.
Some of the most efficient and innovative Promotional approaches that you can adopt are:-
Make Virtual games a platform for promotions –
This might sound strange but this method is very effective and successful. Virtual games are intensely popular among the population. It allows people to relive the film and also help the audience to relate to the theme of the film as well as generate curiosity amongst them.
Don’t forget the small promotional platforms –Instagram, Pinterest etc
There is no doubt that Facebook and Twitter are the biggest backing and advertising hubs of all times. But in todays fast pace of the life people generally, don’t read all the facts and advertisements in the Facebook post. While small platforms such as Instagram allows them to have glimpse of the theme and give the audience an essence of the film. This method is constructive in long run. The content can reach a larger and diversified audience through these platforms. The content in these policies are more contagious and can spread more easily as compared to other bigger platforms. So never forget to include these.
Make fun of your own stuff
This again is a weird campaigning scheme but believe it or not, the fun facts and jokes last longer in the reminiscence of the audience. Utilize Memes and Other UGC Content. Create memes of your own film, they are easy to share and a deep impact on the minds of the populace .It also helps people relate to the theme as well as the realism of the context of the film.

Organize online quiz and contest
People are highly spirited, competitive and sporty in nature they love to play games. By organizing such online events and quizzes more people would indulge in watching the film, even repeatedly watching it solve those quizzes.
Never forget a Press release
This method might be a bit old fashioned and out of trend, but in this modernized world, the press release is one of the good options to go with apart from online endorsements. This method covers an audience that is not updated to online agendas. Press has a widespread coverage and you must try to en cash this widespread reach of the press.
Create a bewildering teaser and a trailer
Trailers are the essence of a movie, it is trailers which catch the fancy of the spectators toward it and it is necessary for it to be jaw dropping.
People must be intrigued to watch the full movie. It must be swaying and persuasive.
You must be thinking as to why is it necessary to release a teaser. Well people are impatient and they have a keen interest to know about what is going to happen next and a teaser would lead them in a head scratching condition. They would be baffled to watch the next glimpse of the film.
Pre-Roll Video Advertising on Youtube
This advertising strategy is very effective in developing an interest among the audience. This form of advertising is quite inexpensive and affordable for low budget films as well. This helps you trailer to stem online through Youtube.
You will not be charged it the viewer clicks on the skip tab before 5 seconds. This strategy helps to stimulate and drum an interest towards the trailer of the movie.
Interactive Social Website pages
Keep you social media pages active to sustain and keep on with the interest of the crowd in the movie. People are more enthusiastic about quick and accurate response than a lacklustre and lethargic response to their queries.
Publicizing is one of the most knotty and imperative tasks in the making of a short movie, no movie is complete with a superior promotion crusade and plot.
So ,next time you want to promote your film, you would know what steps to follow.

Selvam M https://www.shortfundly.com

PostShortFilm is a leading Indian online media, filmmaking knowledge sharing Platform, known for its end-to-end coverage of the global short film / web series filmmaking ecosystem.

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